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Jonathan Sleeman  |  Brand Design

I design brands, packaging and logos.

With 20 years experience at some of London’s top agencies, I have the knowledge and experience to create unique, strategic and well crafted solutions.

I believe design is essentially collaborative, I am open and honest about the design process and go into every project with a passion to deliver creative as well as effective design.

Deodorants for Spanish supermarket Eroski

Each pack had to communicate individual personality as well as being part of a range. The design had to appeal to a young consumer and work within established category codes.

Packaging Design


Avenue 42

Typographic badges to inspire and intrigue potential clients.


Whyte & Mackay

Creating and developing Whisky language requires an understanding of what constitutes a contemporary whisky brand, blending the right amount of craftsmanship and authenticity.

Packaging Design


Whyte & Mackay

To date the work has focused on rejuvenating brands as well creating new brands with new propositions.

Packaging Design

Hand Drawn Posters

Series of typographic posters for use on the web, social media and interior display. The design incorporated an ampersand into key messages.

Hand Lettering


Design proposal for the UK band Spector

This logo was designed to reflect a modern fast paced contemporary culture.

Logo Design

Wines for Spanish supermarket Eroski

Eroski wanted their wine to appeal to a 20 to 30 year old consumer. A bold graphic and contemporary design was the solution.

Packaging Design


Logo and avatar design for online video learning website LearnBites

The ‘owl’ icon works in isolation and seamlessly within the company name, making it ideal for multiple usage, such as app icons, twitter accounts, etc.

Logo Design | Avatar Design

Get Changed Theatre Company

I have a long standing working relationship with this charity, who use theatre to help adults with learning disabilities and mental health problems to develop life skills and confidence.

Logo Design | Web Design | Brochure Design

Get Changed